by Storcan on March 27, 2017
The year 2016 marked not only our 40 years of service and experience, but also a year of meticulous analysis and planning to review our strategic direction, thereby strengthening our position in the industry. In addition, the year was rich in new business partnerships, which has enabled us to further develop certain targeted markets.
With the success we have achieved over the past few years we look to the future and continue to plan for the years to come. This was the perfect time to evaluate the brand and logo of our company to ensure that it vibrates in tandem with who we are and where we are going.
Storcan Packaging and Conveyor Systems has become Storcan International. This new identity underlines the many business partnerships established in America and Europe. In addition, this name demonstrates our ability and accessibility to serve our customers no matter where they are situated on the globe.
To accompany our name, we have also developed a new emblem and from this, our logo was born.
- Design recalls the "S" of Storcan.
- Visual effect of a box in 3D
- Resemblance to a DNA chain
- The original color of Storcan (Dark Blue)
- Three new colors to better represent our niches:
We are proud to have a more modern look that captures the future direction of our company!